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Monday, October 28 • 11:20am - 1:00pm
W 138 - Digital Invasions: Co-Creation...

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Invasioni Digitali / Digital Invasions - Co-Creation of Cultural Value
Barbara Marcotulli and Fabrizio Todisco

Digital media constitutes a challenge not only to museums communicating art, history, cultural heritage, but to all the staff of cultural institutions, organizations and businesses.

The workshop is thus aimed to any staff member, professional, amateur, as – according to the Digital Invasions format - co-creation of cultural value is something that each individual is called (and willing) to take part into.

The first part of the workshop will present the ‘Digital Invasion’ format, explain it as everchanging format by nature, due to its bottom-up, fully crowd-generated approach, and show results of the Italian edition (april 2013)

The second part of the workshop will involve participants in practicing their role of ‘co-creators’ and their interpretation and communication skills during a dedicated event: the ‘Digital Invasion’ of the Conference premises.

After a due briefing, and under the watchful eye of the coordinators, participants – in groups - will literally ‘invade’ the MuCEM Museum, La Villa Mediterranee and the Fort Saint Jean, and digitally (story)tell what they see, feel, like by using their smartphone to post on major social media (Facebook, Pinterest, Twitter, Google+) 




Fabrizio Todisco

Digital Invasioni co-creation of cultural value

Monday October 28, 2013 11:20am - 1:00pm CET
 Fort Saint-Jean - Room C

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